Citation

McCabe S, Arndt J, Goldenberg JL, Vess M, Vail KE, Gibbons FX, Rogers R. Health Psychol. 2014; 34(3): 279-282.

Copyright

(Copyright © 2014, American Psychological Association)

DOI

10.1037/hea0000154

PMID

25222088

Abstract

OBJECTIVE: To use insights from an integration of the terror management health model and the prototype willingness model to inform and improve nutrition-related behavior using an ecologically valid outcome.

METHOD: Prior to shopping, grocery shoppers were exposed to a reminder of mortality (or pain) and then visualized a healthy (vs. neutral) prototype. Receipts were collected postshopping and food items purchased were coded using a nutrition database.

RESULTS: Compared with those in the control conditions, participants who received the mortality reminder and who were led to visualize a healthy eater prototype purchased more nutritious foods.

CONCLUSION: The integration of the terror management health model and the prototype willingness model has the potential for both basic and applied advances and offers a generative ground for future research. (PsycINFO Database Record (c) 2014 APA, all rights reserved).

Language: en