Citation

McGuinness R. ITE J. 1983; 53(7): 12-14.

Copyright

(Copyright © 1983, Institute of Transportation Engineers)

DOI

unavailable

PMID

unavailable

Abstract

Like those who offer various products and services in the private sector, the City of Columbus, Ohio thought it would be desirable to learn a little more about its customers. The City developed a questionnaire which would obtain some traffic control design and operations information. Specifically, the questionnaire sought driver opinion on four areas of freeway operations: (1) most motorists use mile markers, at least part of the time; (2) most motorists prefer the use of a suburban city name as opposed to a local street name at freeway exits; (3) most motorists prefer a quick and cheap approach to road construction and repair projects; and (4) those drivers who have difficulty in construction zones do not read the signs. While not originally intended to be a part of this study, the data allowed differentiation between drivers who prefer to use the freeway system and those who would rather use surface streets. The drivers who did not like to use the freeway systems tended to be low-mileage drivers who did not like diagrammatic signs and showed a preference for following other vehicles through construction zones.