Citation

Crosby M, Kim S, Hathcote JM. Percept. Mot. Skills 2007; 105(1): 115-116.

Affiliation

Wm. Bolthouse Farms, Inc., Fort Worth, Texas, USA.

Copyright

(Copyright © 2007, SAGE Publishing)

DOI

unavailable

PMID

17918554

Abstract

Differences were found in college women's attire at American football games by organizational identification, perceived organizational prestige, game day attendance, and fashion opinion leadership. Factors of clothing choice were Fashion Consciousness, Desire for Comfort, Desire for Uniqueness, and Expression of School Spirit.

Language: en