Citation

Alhakami AS, Slovic P. Risk Anal. 1994; 14(6): 1085-1096.

Affiliation

Imam Muhammad Ibn Saud Islamic University Psychology Department, Riyadh, Saudi Arabia.

Copyright

(Copyright © 1994, Society for Risk Analysis, Publisher John Wiley and Sons)

DOI

unavailable

PMID

7846317

Abstract

Judgments of risk and judgments of benefit have been found to be inversely related. Activities or technologies that are judged high in risk tend to be judged low in benefit, and vice versa. In the present study, we examine this inverse relationship in detail, using two measures of relationship between risk and benefit. We find that the inverse relationship is robust and indicative of a confounding of risk and benefit in people's minds. This confounding is linked to a person's overall evaluation of an activity or technology. Theoretical and practical implications of this risk-benefit confounding are discussed.

Language: en