TY  - JOUR
PY  - 2022//
TI  - Demographic comparisons on data quality measures in web-based surveys
JO  - Personality and individual differences
A1  - Reimers, Jennifer A.
A1  - Turner, Ronna C.
A1  - Crawford, Brandon L.
A1  - Jozkowski, Kristen N.
A1  - Lo, Wen-Juo
A1  - Keiffer, Elizabeth A.
SP  - e111612
EP  - e111612
VL  - 193
IS  - 
N2  - The use of web-based surveys for collecting self-report data is convenient for businesses and researchers, however their use can reduce the likelihood of population representativeness and increase the risk for poor data quality. Evaluation of data quality has resulted in different proportions of participant subgroups being flagged, however these differences are not consistent across studies and survey topics. Setting aside participants identified as having low quality data (LQD) can impact sample characteristics when some subgroups are reduced at higher rates than others. In this study, the incidence of LQD is compared across demographic subgroups for four data collections measuring attitudes about social issues and consumer satisfaction. Younger participants are more frequently identified as having LQD using multiple indicators and survey topics. Conversely, participants identifying as having Black or African American race/ethnicity are consistently flagged for LQD at a higher rate for one survey topic, but not the other, indicating some LQD indicators may be oversensitive to subgroups with construct complexity. To reduce underrepresentation in samples and associated analyses when subgroups have been found to exhibit higher LQD, we recommend oversampling. When LQD for a subgroup shows evidence of being construct-dependent, we recommend LQD indicators unrelated to content response patterns.<p />  <p>Language: en</p>
LA  - en
SN  - 0191-8869
UR  - http://dx.doi.org/10.1016/j.paid.2022.111612
ID  - ref1
ER  -