TY - JOUR PY - 2015// TI - The value-belief-norm theory, personal norms and sustainable travel mode choice in urban areas JO - Journal of environmental psychology A1 - Lind, Hans Brende A1 - Nordfjaern, Trond A1 - Jorgensen, Stig Halyard A1 - Rundmo, Torbjorn SP - 119 EP - 125 VL - 44 IS - N2 - To examine determinants of environmentally significant transport behaviour could contribute to the development of efforts aimed to influence people's travel mode choice in a sustainable manner. Travel mode choices are especially interesting in urban areas where sustainable public transportation is available. The aim of this study is to investigate whether the value-belief-norm theory can explain reported travel mode change in the Norwegian urban population. The results are based on a self-completion questionnaire survey carried out among representative samples in six urban areas in Norway (n = 1043). Using structural equation modelling, values and beliefs explained 58 per cent of the variance in personal norms. Three groups of transport mode users were identified: Frequent users of public transportation, frequent users of a car, and a group of people frequently walking or using bicycle. Both personal norms and situational factors were found to be significant predictors of reported travel mode choice. (C) 2015 Elsevier Publications.

Language: en

LA - en SN - 0272-4944 UR - http://dx.doi.org/10.1016/j.jenvp.2015.06.001 ID - ref1 ER -