TY  - JOUR
PY  - 1987//
TI  - The Role of Public Relations During Industrial Crises
JO  - Industrial crisis quarterly
A1  - Grunig, L. S.
SP  - 10
EP  - 18
VL  - 1
IS  - 2
N2  - This case study explores the relationship among a small citizen's group, a wood- preserving plant, the mass media and the government during a water pollution cri sis. It examines the public relations efforts surrounding the controversy and concludes that an on-going, balanced, two-way program of communication would have been more effective than the one-way, reactive posture adopted by the plant.<p /> 
LA  - 
SN  - 0921-8106
UR  - http://dx.doi.org/10.1177/108602668700100203
ID  - ref1
ER  -