
%0 Journal Article
%T Does Drinking Weaken Resistance?
%J Journal of communication
%D 1979
%A Bostrom, Robert N.
%A White, Noel D.
%V 29
%N 3
%P 73-80
%X Contrary to popular conception, alcohol ingestion reduces the impact of persuasive messages.<p />
%G 
%I John Wiley and Sons
%@ 0021-9916
%U http://dx.doi.org/10.1111/j.1460-2466.1979.tb01713.x