
@article{ref1,
title="Prime-time television exposure to high priority school-aged social-developmental issues",
journal="Hawaii medical journal",
year="2008",
author="Suzuki, S. and Itano, Davin and Yamamoto, L. G.",
volume="67",
number="3",
pages="74-5, 83",
abstract="BACKGROUND: The purpose of this study is to quantify the material children and adolescents are exposed to while watching prime-time television so that school educators, health professionals, and parents can focus on issues of maximum exposure that must be addressed. METHODS: Prime-time programming was recorded from 7 p.m. to 10 p.m. Hawaiian Standard Time daily for 2 weeks in July 2005. Recordings were then viewed to identify social behaviors of interest. RESULTS: Each hour on average, sex was referenced 1.8 times, drugs 0.6 times, tobacco 0.3 times, alcohol 2.4 times, and violence/crime 6.0 times per network. Messages advocating exercise, anti-drug advocacy, and anti-smoking advocacy were each shown 0.2 times per hour; while anti-alcohol advocacy was shown 0.1 times per hour. CONCLUSION: School educators, health professionals, and parents must recognize that prime-time television frequently exposes viewers to issues that are of critical importance to the health and social development of school-aged children and adolescents.<p /> <p>Language: en</p>",
language="en",
issn="0017-8594",
doi="",
url="http://dx.doi.org/"
}