@article{ref1,
title="Assessing the impact of long-term mobility choice motivation and short-term mobility means connotation on the use intention of electric cars in rural areas",
journal="Transportation research part A: policy and practice",
year="2015",
author="Türnau, Marc",
volume="75",
number="",
pages="16-29",
abstract="In this study several hypotheses comprising a heuristic framework derived from rational-choice (RC) premises and regarding some potentially influencing variables on future use intention of different vehicle types are tested with a rural area sample. Especially the differentiation between long-term vs. short-term as well as functional/rational vs. extra-functional/emotional motivators is assessed. <br><br>RESULTS suggest a predominance of functional motivators and rational connotations over extra-functional/emotional ones. The models to check whether short-term or long-term effects dominate did not clearly confirm a predominance of long-term factors as hypothesized. In several regression models a moderating effect of rational short-term connotations on different long-term motivators was found, thus contributing notably to the prediction of future vehicle use-intention. The need for further research and theory-driven modeling is briefly discussed.<p />",
language="en",
issn="0965-8564",
doi="10.1016/j.tra.2015.03.006",
url="http://dx.doi.org/10.1016/j.tra.2015.03.006"
}