@article{ref1,
title="Alcohol-related advertisements in a college newspaper",
journal="International journal of the addictions",
year="1981",
author="Walfish, S. and Stenmark, D. E. and Wentz, D. and Myers, C. and Linares, D.",
volume="16",
number="5",
pages="941-945",
abstract="The college newspaper is a powerful socializing force on the university campus. Within the general context of a university-based Alcohol Abuse Prevention Project, the present investigation examined alcohol related advertising in a college newspaper at one southern university. Ads were categorized into those: (1) promoting the responsible use of alcohol, (2) promoting the irresponsible use of alcohol, and (3) having a neutral content. <br><br>RESULTS indicated that a great deal of alcohol-related advertising was presented in this publication, and the majority of advertising did not promote responsible use of the beverage. The potential role of the community-oriented professional as an intervention strategist is discussed.<p /><p>Language: en</p>",
language="en",
issn="0020-773X",
doi="",
url="http://dx.doi.org/"
}