@article{ref1,
title="Measurement of the Relevancy of Picture to Copy in Advertisements",
journal="Journal of psychology, The",
year="1939",
author="Sumner, F. C.",
volume="7",
number="2",
pages="399-406",
abstract="<p>[Abstract unavailable]</p>",
language="",
issn="0022-3980",
doi="10.1080/00223980.1939.9917645",
url="http://dx.doi.org/10.1080/00223980.1939.9917645"
}