@article{ref1,
title="How willing are parents to improve pedestrian safety in their community?",
journal="Journal of epidemiology and community health",
year="2003",
author="Bishai, David M. and Mahoney, Peter and DeFrancesco, Susan and Guyer, B. and Carlson Gielen, Andrea",
volume="57",
number="12",
pages="951-955",
abstract="STUDY OBJECTIVE: To determine how likely parents  would be to contribute to strategies to reduce pedestrian injury risks and how  much they valued such interventions. DESIGN: A single referendum willingness to  pay survey. Each parent was randomised to respond to one of five requested  contributions towards each of the following activities: constructing speed  bumps, volunteering as a crossing guard, attending a neighbourhood meeting, or  attending a safety workshop. SETTING: Community survey. PARTICIPANTS: A sample  of 723 Baltimore parents from four neighbourhoods stratified by income and child  pedestrian injury risk. Eligible parents had a child enrolled in one of four  elementary schools in Baltimore City in May 2001. Main results: The more parents  were asked to contribute, the less likely they were to do so. Parents were more  likely to contribute in neighbourhoods with higher ratings of solidarity. The  median willingness to pay money for speed bumps was conservatively estimated at  $6.43. The median willingness to contribute time was 2.5 hours for attending  workshops, 2.8 hours in community discussion groups, and 30 hours as a volunteer  crossing guard. CONCLUSIONS: Parents place a high value on physical and social  interventions to improve child pedestrian safety.",
language="",
issn="0143-005X",
doi="",
url="http://dx.doi.org/"
}